lifestyle

Ditch the booze, not the flavor: finote's non-alcoholic revolution is here!

A catalan legacy, reimagined without alcohol

Forget everything you thought you knew about Dry January! Finote, a brand born near the Catalan sea and mountains, is shaking up the aperitif scene with its sophisticated, alcohol-free drinks. Inspired by a treasured family recipe notebook dating back to the 19th century, Élodie Swanberg transformed her great-great-grandmother’s wine and herb infusions into a modern, inclusive beverage. Finote isn’t just about abstinence; it’s about embracing a new kind of social gathering.

An inclusive & committed approach

An inclusive & committed approach

Finote’s mission goes beyond simply offering a delicious drink. It’s a social statement. They believe everyone deserves to participate in the convivial tradition of the aperitif, regardless of their choice to drink alcohol. The brand partners with the Ligue contre le cancer to promote alcohol-free options, and the response has been phenomenal! A staggering 93% of Finote drinkers also enjoy alcohol, using Finote to practice “zebra striping” – alternating between alcoholic and non-alcoholic drinks – proving it seamlessly integrates into existing habits.

Discover the finote range: a symphony of flavors

Finote’s range is a carefully curated collection of unique recipes, each boasting a distinct aromatic profile. Perfect enjoyed neat or mixed into cocktails, there’s a Finote for every palate. Get ready to explore: N°1 – The Aperitif (vermouth-inspired), N°2 – The Spritz (orange & rosemary), N°3 – Spritz Mandarine (mandarine & basil), and N°4 – Grenade & Spices (pomegranate, Sichuan pepper, & chili). These aren't your grandma's non-alcoholic options – these are sophisticated.

Mixology made easy: two delicious recipes

Feeling adventurous? Try these simple, yet elegant, Finote cocktails. Each recipe is designed for one person. First, the Mandarin Spritz Light (using N°3): 90ml Finote N°3, 60ml sparkling water, 1 mandarin quarter, 5-6 ice cubes, 1 basil leaf. Second, the Refined Tonic Aperitif (using N°1): 60ml Finote N°1, 120ml tonic water, orange zest, 5-6 ice cubes. Add a touch of homemade rosemary syrup for an extra layer of complexity!

Where to find finote & how to elevate your evenings

Finote is rapidly gaining popularity, already available at restaurants, hotels, and wine shops. Production has soared to over 25,000 liters since launch! You can find it locally or through international retailers. To truly experience Finote, pair it with delicious accompaniments like cured meats, sheep's cheese, Mediterranean tapas, or anything with a hint of iodine or herbs. It’s the perfect addition to any social gathering, promising a more inclusive and flavorful experience.

Why finote is your dry january game-changer

Don't sacrifice enjoyment for moderation this Dry January. Finote offers an authentic and flavorful alternative that blends history, taste, and convivial spirit. It's a chance to rediscover the pleasure of the aperitif without the alcohol. Give Finote a try – you might just be pleasantly surprised by the depth of flavor and the vibrant experience it offers! 5/5 – (30 votes)